Brand-SEO 360 - by Yanga Ngewu

  Embracing Technological Advancements for Efficient Maritime Practices Last week, I had the honor of participating as an exhibitor at the South African International Maritime Institute (SAIMI). The event provided valuable insights into how technology can revolutionize the lives of bottom-of-the-chain fishermen and others in the maritime industry. From a digital marketer's standpoint, one standout solution that has positively impacted their efficiency and marine lifestyle is the Abalobi App. Let's delve into how technology, including the Abalobi App, can assist these fishermen in their work and enhance their marine lifestyle efficiently.   The Abalobi App, designed specifically for small-scale fishermen, facilitates the seamless collection of essential data. By digitally capturing catch information, weather conditions, and fishing locations, fishermen can generate accurate records that contribute to scientific research, sustainable fishing practices, and improved resource manag

  The world of digital marketing is constantly evolving, and advancements in technology have played a significant role in shaping its landscape. Two technologies that have gained tremendous momentum in recent years are Augmented Reality (AR) and Virtual Reality (VR), along with the transformative power of Artificial Intelligence (AI). In this article, we will explore how these technologies are changing the game in various industries, particularly in digital marketing. The Changing Face of Digital Marketing with AI   Artificial Intelligence has revolutionized digital marketing by enhancing efficiency, personalization, and customer insights. AI-powered algorithms analyze vast amounts of data, enabling marketers to deliver more targeted and relevant content to their audiences. With AI, marketers can automate tasks such as content creation, email marketing, and social media management, allowing them to focus on strategy and creativity. AI chatbots have also transformed customer service, pr

  In today's digital age, having a strong online presence is more important than ever, especially when it comes to professional networking. LinkedIn, the world's largest professional network, provides a platform for professionals to connect and showcase their skills and experience. But did you know that you can use Google's free services to enhance your LinkedIn profile and make it stand out?  Here's how: Google Drive Google Drive is a cloud-based storage platform that allows you to store and access files from anywhere. By linking your Google Drive account to your LinkedIn profile, you can easily share documents, presentations, and other materials with your network. This can be particularly useful when you want to share a portfolio of work or other examples of your skills and experience. To add a file from Google Drive to your LinkedIn profile, simply click the "Add profile section" button on your profile and select "Media." From there, you can selec